PRIVACY POLICY
Updated 12 April 2024
At Broderick's Brothers, accessible from www.broderickbrothers.shop, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by Brand Loud, how we use it and how we protect it.
If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us at shop@broderickshandmade.com.
This Privacy Policy applies only to our online activities and is valid for visitors to www.broderickbrothers.shop and to our online customers with regards to the information that they share and/or collect in Brand Loud. This policy is not applicable to any information collected offline or via channels other than this website
Consent
By using our website, you hereby consent to our Privacy Policy and agree to its terms.
Who are we?
The responsible data controller, with regard to the collection and further processing of your data as described in this Privacy Policy, is Broderick's Brothers Unit 3, South City Business Park, Whitestown, Dublin 24, D24 HH77
Third parties
Third parties, including Facebook and Google, may use cookies, web beacons and other storage technologies to collect or receive information from this website and elsewhere on the Internet and use that information to provide measurement services and target ads.
Google Analytics
This site uses Google Analytics to see how you interact with it. You can learn how Google uses information from this site here.
Cookie Policy
This Cookie Policy explains what cookies are and how we use them for Broderick's Handmade. You should read this policy to understand what cookies are, how we use them, the types of cookies we use, i.e., the information we collect using cookies and how that information is used and how to control the cookie preferences.
You can change or withdraw your consent from the Cookie Declaration on our website at any time.
What are cookies ?
Cookies are small text files that are used to store small pieces of information. The cookies are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make the website more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.
How do we use Cookies?
Like most online services, our website uses first-party and third-party cookies for several purposes. The first-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.
The third-party cookies used on our websites are used mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.
What types of cookies do we use?
The cookies used on our website are grouped into the following categories.
Necessary
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non Necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
The below list details the cookies used in our website.
Necessary Cookies
cookielawinfo-checkbox-necessary
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-non-necessary
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary".
viewed_cookie_policy
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Analytics
_gid
This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.
_ga
This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, camapign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assigns a randoly generated number to identify unique visitors.
Performance
_gat
This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.
Advertisement
_fbp
This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
fr
The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
What information do we collect and how do we use it?
This section of our Privacy Policy describes the categories of information collected by Broderick Brothers.
We collect this information:
-
Automatically when you visit and navigate our website or use applications downloaded from our website;
-
Directly from you when you register, update your account and/or profile, personalise a product or use our design services, place an order, use applications downloaded from our website or contact our Customer Care team;
-
Indirectly from third parties, including social media websites.
If you are a registered Brodericks Brothers customer, we link automatically-collected data to the other information we collect about you.
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.
When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.
Types of personal data we collect:
-
Contact details (your name, address, email address and phone number)
-
Site navigation and usage data (including the date and time you visit and how you use our website and access its contents)
-
Purchase and transaction history
-
IP address, browser settings and related information
How we use it:
-
Maintaining your account
-
Allowing you to log in, navigate the site, and make purchases
-
Fulfilling your order
-
Providing customer service and quality assurance, including sending you service messages, by text, email or call, to update you about your order and its delivery status and invite you to provide us with your feedback about our website, products, services and Customer Care team.
-
Customer analytics
-
Marketing our products and services to you
-
Improving or personalising your online experience and our communications with you
-
Operational uses, including site optimisation and fraud detection and prevention
Types of personal data we collect:
-
Your password
How we use it:
-
Maintaining your account
-
Allowing you to log in and make purchases using saved payment details
Types of personal data we collect:
-
Payment information (such as credit card or bank account details)
How we use it:
-
Allowing you to make purchases or sign up for a subscription service
-
Storing it for future purchases, but only if you specifically request we store that card information
Types of personal data we collect:
-
Information you add to personalize your products or request design services, such as text or uploaded images
How we use it:
-
Fulfilling your order
-
Storing your personalised products for future use
-
Maintaining your account
-
Customer analytics
-
Marketing our products and services to you
-
Improving or personalising your online experience and our communications with you
-
Operational uses, including site optimisation, copyright detection, and fraud detection and prevention
Types of personal data we collect:
-
Session replay recordings (such as mouse movements, clicks, typing, and scrolling)
How we use it:
-
Operational uses, including site optimisation
Types of personal data we collect:
-
Contact with Customer Care
How we use it:
-
Providing customer service and quality assurance
-
Maintaining your account
-
Allowing you to log in, navigate the site, and make purchases
-
Fulfilling your order
-
Customer analytics
-
Marketing our products and services to you
-
Improving or personalising your online experience and our communications with you
-
Operational uses, including site optimisation and fraud detection or prevention
Who has access to your information?
We limit access to your information to employees who have a need to use the information and are obligated to protect that information and keep it confidential.
We may also provide the information we collect about you to other third-party companies, who may, as a service provider, process the information on our behalf, including companies that assist us with:
• Fulfilling or delivering your order;
• Storing and securing data;
• Processing payments;
• Marketing, analytics, and fraud detection activities; or
• Customer service.
Our company is hosted on the Wix.com platform. Wix.com provides us with the online platform that allows us to sell our products and services to you. Your data may be stored through Wix.com’s data storage, databases and the general Wix.com applications. They store your data on secure servers behind a firewall.
All direct payment gateways offered by Wix.com and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
Third-party service providers may be located inside or outside of the European Economic Area (‘EEA’) and Switzerland.
The extent of our transfer of your information outside of the EEA or Switzerland is governed by an agreement incorporating the standard contractual clauses in accordance with Article 46 of the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (the ‘GDPR’).
We may also share your information as required or permitted by law, including to enforce our Terms and Conditions, or to protect our rights or property or those of others. We may also be required to respond to requests from law enforcement agencies, but only if those agencies meet the standards for obtaining personal data consistent with local laws and data protection requirements.
Finally, we may provide your information to one or more third parties in the event of a merger, acquisition, or corporate reorganisation involving us.
How long do we keep your information?
We only retain your personal data for as long as is necessary for the purpose for which it is provided or because we are legally required to do so.
GDPR Data Protection Rights
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
How you can exercise these rights?
You may exercise some of the rights listed above by going to 'My Account Settings' and updating your personal data and preferences.
You can contact our Customer Care team to exercise any of the rights listed above by using any of the methods listed in the Contact us section below.
Even if you choose to unsubscribe to receive any advertising via e-mail, telephone or by post, we may still communicate with you using any of these methods regarding your orders, your account or for other administrative purposes.
To protect your privacy, we may need to verify your identity after we have received your request.
What happens when you submit a deletion request?
After you contact us to delete the information we hold about you, and we verify your identity, we will close your account and erase your information from our systems.
Please note that even when you ask us to delete your data, we may be allowed by law to keep certain information (for example, records of transactions or shipments) and we may still retain anonymous information about things like how customers interact with our website.
After we process your request, you will immediately lose access to the following:
-
Your account
-
Your account login and password
-
Order history
-
Uploaded images
-
This is a permanent change that cannot be undone.
How do we protect your information?
We maintain physical, electronic and procedural safeguards designed to help us protect your personal data. For example, we use Secure Socket Layer (SSL) technology to encrypt your credit card information when you purchase products through our website. In addition, we train the employees that are involved with the processing of your data such as our Customer Care agents, software developers, data analytics team and operators in our production facility about the importance of confidentiality and maintaining the privacy and security of your information. Our awareness training is tailored to the specific role of a team or department and their involvement with handling your information.